LENG Ho Keat

Designation
Assistant Professor

Department
Physical Education & Sports Science (PESS)

Office Location
NIE5-03-24

Education
Ph.D.

Email
hokeat.leng@nie.edu.sg

Office Telephone Number
67903697

Research Interests
Sport Retailing, Sport Marketing, Perceptions of Sport and Assessment in Education

  • Designation
    • Assistant Professor
    • Programme Leader, Teacher Training (Degree)
    • Coordinator, SSM Alumni
    Short Bio

    Dr Leng Ho Keat has been teaching business subjects in tertiary educational institutions for several years and is an accredited Teacher in Higher Education with the Staff and Educational Development Association, United Kingdom. He is also the Academic Advisor to Aston Group Hong Kong.

    Besides teaching, Ho Keat is interested in research and has published more than ten research papers in international conferences in the areas of retail management, sports marketing and education. He is currently a reviewer for several academic journals including the Journal of Behavioural and Applied Management and the Journal of Management History. He is also an ad-hoc reviewer for several academic conferences.

    Prior to his academic career, Ho Keat spent several years in the retail and distributive industry and a stint in the Corporate Planning department with a public-listed real estate company. He has been invited to speak at industry conferences and participate in various industry and national projects, including the judging of the Singapore Retailers’ Association Awards.

    Ho Keat holds a Bachelor’s Degree in Business Administration from the National University of Singapore, a Master’s Degree in Business Administration from the University of Leicester and a Doctor of Philosophy in Business and Management from the University of South Australia.

    • PhD (Business and Management, University of South Australia, Australia, 2006)
    • Teacher In Higher Education Accreditation (Staff and Educational Development Association, UK, 2003)
    • MBA (University Of Leicester, UK, 2001)
    • BBA (National University Of Singapore, Singapore, 1995)